Using A Hearing Test to Shop Smart

 

If you have been shopping for hearing aid lately, you have probably seen advertisements for "free" hearing tests. It sounds great! Call a number and make an appointment for your complimentary hearing evaluation.

Wait. Don't do that. Do a little research first. 

Let's take a look at the problem with free hearing tests, why they're offered, and what you should do instead.

The Problem with Free Hearing Tests

Companies offer free hearing tests because they hope to sell you a hearing aid. That in itself is not bad. However, most of these providers charge a magnificently huge markup on their hearing aids. Prices often range from somewhere between $2000 and $5000 and sometimes more! Paying that much, even for a top of the line hearing aid, is highway robbery. Don't fall for it.

Why Companies Started Offering Free Hearing Tests

The hearing aid industry follows a 50-year-old sales model. It expects the patient to go to an audiologist to get a hearing test, and once the test is completed, purchase a hearing aid from that provider at a substantial profit. The industry has not changed,  even though the shopping habits of people have.

Think of it this way. One used to go to a specific optometrist or ophthalmologist to have an eye exam. Once the exam was finished, you would order your glasses or contacts from them and pay whatever price was given. No longer is that the case. There is competition in the vision business. You can shop around locally, call 1-800-CONTACTS or companies like it, and receive your eye-ware at a major discount. The consumer dictates what they pay, not the optometrist.

Where You Should Get a Hearing Test

Our suggestion is to go to an actual Ear, Nose, Throat doctor to have your hearing test done. Often if your doctor refers you, Medicare will cover a portion of the exam. Once you have your hearing test (audiogram), do some research online.

At Advanced Affordable Hearing, you can even email us a copy of your hearing test, and we can advise you on which aids will work best for you. Most companies (including ours) have a money back guarantee if a hearing aid does not work out, so your risk is minimal as well. You will be shocked by how much money you can save by doing so.

So, next time you see that advertisement in the paper for a free hearing test (or television, online, etc), take a pause. There is a reason they are offering it for free, and most of the time, it will come at the expense of your pocketbook.

As always, if you have any questions or need assistance, please contact us.


For more information on making hearing aids a part of your life, read our posts: